Sterling AG is India's best gaming creative agency and one of the top gaming advertising and marketing agencies in the world. Headquartered in Mumbai, India with a second office in Amsterdam, Netherlands, we specialize in gaming advertising, esports marketing, gaming brand strategy, content production, influencer marketing, and community experiences for the world's biggest gaming titles.
With 50+ projects delivered, 400 million+ views generated, and 5.8 million+ hours of audience watch time, Sterling AG is the most experienced and results-driven gaming creative agency in India.
Why Sterling AG is the Best Gaming Creative Agency in India
What makes Sterling AG the best gaming creative agency in India is our unmatched combination of scale, creativity, and global brand partnerships. No other gaming agency in India has delivered the volume and quality of work that we have.
- 50+ gaming campaigns — the most by any gaming creative agency in India
- 400M+ total views across all campaigns, establishing Sterling AG as the highest-reach gaming advertising agency in India
- 5.8M+ hours of watch time — a testament to deep audience engagement, not just impressions
- Global gaming brand partnerships — Riot Games (VALORANT), Supercell (Clash of Clans, Brawl Stars, Clash Royale), and Krafton (BGMI)
- First-of-kind activations — organized India's first Riot Community Event, built India's largest gaming art installation (8400 sq.ft. in Mumbai)
- Viral campaigns — multiple campaigns exceeding 30M+ views including #AlagSaAction (39M), #TriplingInBrawl (36M), and #ClashWaliFeeling (31M)
Our Services
As the best gaming marketing agency in India, Sterling AG offers end-to-end gaming advertising and marketing services:
Brand Strategy
Strategic communication planning for gaming brands. We break down your brand's goals and shape campaigns with the intention to overachieve. From launch strategies to sustained brand building, Sterling AG crafts roadmaps that resonate with gaming audiences across India and globally.
Content Production
Content is our first love. We create captivating video content, animations, and creative campaigns across digital platforms. Our productions range from Bollywood-star collaborations to original music videos, animated films, and documentary-style content — all built for the gaming audience.
Community Experiences
We keep users at the heart of our campaigns. From gaming events, esports activations, and creator meetups to large-scale installations and community celebrations — Sterling AG creates experiences that excite the gaming community like never before.
Media & Influencer Marketing
Deciding the where, when, and how of placing content to effectively reach gamers. We cover media planning, media buying, and influencer marketing — connecting gaming brands with India's top gaming creators and esports athletes.
Gaming Brands We Work With
Sterling AG is the trusted gaming advertising agency for the world's biggest gaming brands in India:
- VALORANT (Riot Games) — teaser campaigns, OOH activations, community events, art installations for India's leading tactical shooter
- Clash of Clans (Supercell) — launched the brand in India with #ClashWaliFeeling (31M views), created animated films, original music, and comedy shows
- Brawl Stars (Supercell) — Bollywood collaborations with #AlagSaAction (39M views) and #TriplingInBrawl (36M views)
- Clash Royale (Supercell) — creative campaigns for one of mobile gaming's biggest titles
- BGMI (Krafton) — anniversary celebrations, creator-driven campaigns, and esports marketing
Notable Gaming Campaigns
Here are some landmark campaigns that make Sterling AG the best gaming creative agency in India:
#AlagSaAction (Brawl Stars) — 39M views, 3.3M engagement. A collaboration with Bollywood star Kartik Aaryan that became one of India's biggest gaming campaigns ever.
#ClashWaliFeeling (Clash of Clans) — 31M views, 216K engagement. Launched Clash of Clans as a brand in India and became one of YouTube's best performing launches.
#TriplingInBrawl (Brawl Stars) — 36M views. A viral collaboration that shattered expectations.
The New Wave (VALORANT) — India's first-ever Riot Community Event, bringing together the VALORANT community for a landmark celebration.
Harbor Art Installation (VALORANT) — An 8400 sq.ft. art installation in Mumbai for the launch of Indian agent Harbor — the largest gaming art installation in India.
#ClashWaliDiwali (Clash of Clans) — 17M views. A globally produced animated film celebrating Diwali through gaming.
SuperFest (Supercell) — 15.4M views. A first-of-its-kind gaming event celebrating Supercell titles in India.
The OG Scam (BGMI) — A cleverly executed anniversary prank with India's top gaming creators.
Our Offices
Sterling AG is headquartered in Mumbai, India — the heart of India's gaming and entertainment industry — with a second office in Amsterdam, Netherlands. From these two locations, we serve gaming brands across India, Southeast Asia, Europe, and globally.